Thursday, 3 April 2014

SOPHISTICATED SUNDAY | THE VOGUE FESTIVAL 2014






SUNSHINE?! Hallelujah, it was a beautiful weekend in London and what perfect timing for Vogue Festival, the two day extravaganza filled with celebrities, influential individuals, fashionista's, hair and beauty experts and a fabulous fun variety of all things fashion. This year's festival was held at the Queen Elizabeth Hall in the Southbank Centre, situated along the River Thames.




The activities were endless and of course theme Vogue, a Vogue shop, Vogue cafe, Vogue cinema, Vogue cover shoot, oh and all combined with a handful of Harrods and many other incredible brands. There was something for everyone, from the Harrods juice bar to the Harrods live catwalk and cafe. to add even more glam to the event, Burberry were offering complimentary 'english rose' makeovers, Kérastase were creating 'cool girl hair' and OPI were on hand, literally, to make sure everyone had perfect nails.




 Vogue merchandise 
Harrods cupcakes
Gorgeous cupcakes created by Rosalind Miller

Vogue message board
We LOVE Vogue festival

Chanel cover shoot - just look at all the gorgeous accessories

Met the lovely Amy .. who ended up in a shoot alongside Karlie Kloss for Vogue, totally cool & Elly x

Karlie Kloss in action


THE TALKS.


What's it really like to be a model? 
With Karlie Kloss, Rosie Hungtington-Whiteley, Jourdan Dunn & Edie Campbell.

I have to say I really loved this talk, each of the girls were full of such personality and not to mention, ridiculously beautiful in person. They covered many subjects, such as, where they all first started out, how they initially got in to the modelling industry, the pressures and benefits of being a model and just generally how they deal with day to day life in the eye of the media.


"It's not what you know, it's who you know" - Rosie HW

"Your appearance is really your shop window" - Edie Campbell

"Growing up, I saw Naomi and Tyra on the catwalk, but never thought I could do it" - Jourdan Dunn

"Being a model from a young age does make you grow up faster" - Karlie Kloss

"Social media is an important world to be in as a model, it's a great way to reach an audience" - Rosie HW






Want to work in fashion? 

Vogue's Fashion Masterclass with Alexandra Shulman - Editor of VogueSarah Burton - Creative director, Alexander McQueenLisa Armstrong - Fashion editor, The Daily Telegraph, Daniel Marks - Director, The Communication Store & Louise Wilson - Course Director at Central St Martins.

The panel were on hand to give the best advice on how to get ahead in fashion and I certainly left fully equipped with plenty of informative information and useful tips.



"Not long ago I was communicating with a fashion house and I thought I was replying to somebody within my office and send I am not going to hear one more word from these egocentric tyrants and sent it back to the designers - so we all do it" - Alexandra Shulman

"Keep your eyes open for opportunity, keep your head up and not in your iPhone or Blackberry" - Daniel Marks

"If you listen to the noise of pressure it can worry you - just work really hard and remember you're only ever as good as what you're doing in the moment" - Sarah Burton

"Don't be grand about your first job, go where they'll take you and work jolly hard" - Lisa Armstrong


"Well I don't think it's hard work, it's called holding a pencil." - Louise Wilson

"I think every mistake sent your way is something to learn from" - Daniel Marks

"If someone is interested they can learn almost anything quite quickly" - Alexandra Shulman






Fashion Legends
With Naomi Campbell and Editor of Vogue Italia, Franca Sozzani.

After watching Naomi Campbell on the Face, I had the conception that she was totally terrifying and how wrong I was, I mean she is probably terrifying when necessary but she came across as such a lovely person in her interview, one who genuinely cares, for example, all the charity work Naomi has been involved in and her passion for promoting 'models of colour'.  Franca was just hilarious, she certainly had the crowd in laughter, you can tell both these ladies have an amazing friendship. 

One of the best parts of the talk has to be when a very excitable and dedicated fan stood up and asked Naomi a question, he was wearing a t-shirt with her face on and even had her cindy doll in his bag, you see what I mean by dedicated? He was just brilliant and his question lead onto Naomi revealing her plans for three upcoming book releases and how she hopes to launch her own fashion line for 2015. How very exciting. 

"To be sitting here after a 28 year career, I feel very blessed. My life has been colourful." - Naomi Campbell

"I used to think that if I started my own line then designers wouldn't want me to work for them any more, but now I feel different, and I will be doing that. Hopefully the first item will be out in 2015." - Naomi Campbell

"I'm nervous. I think it's good to be vulnerable and to show my vulnerability." - Naomi Campbell on photoshoots.

"Now, more than ever, since the passing of Mr Mandela, we have to do the things that we promised him we'd do." - Naomi Campbell


"To get that Vogue cover, even to this day, feels the same as it did when I was 16. It's just elation." - Naomi Campbell 

"Fashion has always been an important industry in Italy. Fashion is our flag." - Franca Sozzani

"I would love to be the editor of Vogue Africa." - Franca Sozzani

"This continent has been left alone for centuries, now everyone is talking about Africa – so maybe now something will happen. I don’t think I’m wasting my time. We have to help them be comfortable in their own culture." - Franca Sozzani

On the Black Issue of Vogue Italia "We didn't sell one single copy more in Italy. In America, we reprinted twice." - Franca Sozzani






Lights, Camera, Catwalk..






The models doing what they do best

After venturing down to the Harrods Live space, we were asked to take part in the upcoming catwalk show- something totally out of my comfort zone as I seem to crumble in front of an audience of people eeeek. We went backstage, had our makeup touched up by the team at Bobbi Brown and the next thing I knew I was ready to go.  I must say it wasn't as terrifying as I had imagined, although dopey doris over here walks down the wrong bit ...and I was the last person, so had to walk it twice. Round of applause for me being so stupid - I seem to have a habit of embarrassing myself. Ha ha ha ha. 
It was such an amazing experience provided by Harrods - what better way to showcase your own style than to strut down a catwalk surrounded by applause and have your photograph taken? The team did the best job at making it great fun for everyone.


 




Photo courtesy of the talented Ella H. Photography

Photo courtesy of the talented Ella H. Photography




Having never been to The Vogue Festival before I had no idea what to expect and it certainly exceeded my expectations. Vogue Festival is fabulous insight to the fashion world, jam packed with educational and inspiring advice. 

Roll on 2015! 





Catch up on all the exciting goings on of the weekend on Vogue. Here's a clip of the best bits..

Credit - British Vogue
 I was far too excited knowing I made an appearance 
in the video 3 times - featured on the Vogue website.



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